Sales force automation is a software type of a program where in there are:
· Inventory control
· Sales processing
· Tracking of customer interactions
· Analysing sales forecast and performance
· Information sharing
Sale force automation includes database, e-mail package and customizable template. Sales force automation functionalities generate counter-intuitive effects on sales activities.
· Sales force automation focus on efficiency issues.
· It increases revenue and sales potential.
· Employee motivation and morale has profound effect on any organisation productivity and quality of work.
· Sales reports guide sales leader decision making.
§ Timely info regarding sales.
§ Increased customer satisfaction.
§ Proper records of customers that can be tracked down easily.
§ Sales forecast can be done more accurately.
The goal is to turn data into information and information into insight .
Track all your customer information and interactions in one place, anywhere.
With Sales force, information is in one place so it’s easy to prioritize and make quick decisions. And do it all from any device — a laptop, a phone, you name it.
Nurture leads so they’re ready to convert, then automatically route them to the right reps at the right time. Track the effectiveness of marketing campaigns, easily.